Tuesday, April 10, 2012

 

Youngsters prefer to surf than drive


It is a sure sign of the times that youngsters are choosing to connect with each other via social networking websites, rather than in traditional get-togethers. Indeed, recently conducted American research would seem to suggest that boy and girl racers are increasingly regarded as old fashioned stereotypes.

The academics who carried out the study were intrigued to discover that a higher proportion of men and women aged under 30 were in possession of full driving licenses in 1983 than today. Apparently this proves the hypothesis that internet and mobile interaction act as a replication of real-world contact for some youngsters.

One might expect parents to be worried about the possibility of their offspring becoming increasingly ‘switched-off’ from the outside world. However, there is some evidence to prove that the older generation have been just as affected by the online bug.

A motoring expert said, “In every other generation, kids had to leave the house to see their friends and now you can do all that online. A car is no longer required. It's the first time we've seen that and that's why it's a little bit alarming”

Perhaps one way to ignite a passion for motoring among the young community would be to develop technologically advanced cars such as the Aiolos Concept or the Kinetia Cuboy. Racing superstars such as Jenson Button and Lewis Hamilton could also play a part in generating interest.

Personally though, I think the main problem might be the cost of cover at the moment – luckily we’re here to help with that!

Photo © Dunedin NZ via Flickr under Creative Commons Licence

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Friday, July 29, 2011

 

Young drivers, your country needs you!


“Young drivers! Young British drivers! Young talented British drivers, your country needs you!”

With two recent F1 world champions, Lewis Hamilton and Jenson Button, I thought that there must be an abundance of young British driving talent, but it turns out that I’m wrong – in a sense.

You see, just as it is with car insurance, it seems that the cost of motor racing is proving a real impediment to young drivers in this country – few, if any, sports are as expensive as motor racing, and it seems that the vast majority of hopefuls just can’t afford it. As a result, a whole generation of talent is slipping through the net.

For example, only recently Skoda UK looked to recruit a driver for its 2011 Intercontinental Rally Challenge but had to overlook all British candidates on the basis that they simply didn’t have the experience.

And why didn’t they have the experience? Well, because they don’t have the money. In today’s world or motor sport, unless you have the private funding to boost your career, you’re unlikely to get a place on the starting grid.

“Young drivers! Young British drivers! Young talented British drivers! Young talented rich British drivers, your country needs you!”

Photo by Dmitry Sumin via Flickr, under Creative Commons Licence

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